Saturday, September 13, 2008

product placement can be sexy

bond. coke. jack white. some nice cg. haven't seen product placement this good since wayne and garth did it.




UPDATE:
Jack White wants you to know that he had nothing to do with the decision to use his music in that James Bond-themed Coke Zero ad we reported about on Friday. Here's the statement from his management:
"Jack White was commissioned by Sony Pictures to write a theme song for the James Bond film Quantum of Solace, not for Coca-Cola. Any other use of the song is based on decisions made by others, not by Jack White. We are disappointed that you first heard the song in a co-promotion for Coke Zero, rather than in its entirety."
From: Pitchfork

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